Execution: July 2005 Archives

Scary Thinking

Martha

on July 3, 2005 2:07 PM | Permalink | Comments (0)

In an interview with Reed Hastings, co-founder of Netflix, he mentions how he connected some dots that really paid off: a mega-deal with Wal-Mart wherein Wal-Mart handed over their online dvd business to Netflix.

First dot: Hastings observes that Wal-Mart enters the online dvd market with modest promotional efforts.

Second dot: Hastings is impressed with Wal-Mart's dvd prices during a Christmas shopping visit.

Third dot: He called the CEO (of Walmart.com) and asked if he could have dinner.

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